Lead e-Commerce Software Developer

iBuyOfficeSupply.com | WebOfficeMart.com | iBuyOfficeSupply.ca | 2017 - 2018
Summary
In this role I was the company's sole developer responsible for an e-commerce catalog of over 75,000 products. We were the nation's top business supplies website, competing with Amazon and Wal-Mart for a share of the office supplies market. By introducing advanced e-commerce customization, automated integrations with major shopping platforms like Google, and pricing intelligence tools, I had the business driving toward $25M in sales at the time of my departure, up from $12M the year prior. The growth of my machine learning efforts monitored over one million data points, all used to identify seasonal pricing trends and monitor competitor pricing to keep us ahead of other e-tailers.
Project Highlights
Automated Competitive Analysis Pricing Tool Read More...
Reinforcement Learning Module for Google Shopping Read More...
Strategic Impact
- Accelerated Revenue Growth: Spearheaded initiatives that propelled the company from $12M to $25M in projected annual sales, effectively more than doubling revenue in one year.
- Engineered Scale & Customization: Owned the full-stack development and maintenance of the high-traffic e-commerce platform, introducing advanced customization features to enhance user experience and conversion rates.
- Automated Market Dominance: Established robust, automated integrations with major sales platforms, including Google Shopping, to maximize product visibility and streamline the sales funnel.
- Developed Proprietary ML Pricing Intelligence: Architected and deployed a Machine Learning (ML) system that monitored over one million data points daily. This system leveraged predictive analytics to identify seasonal trends and monitor competitor pricing in real-time, securing a continuous pricing advantage over other e-tailers.
Role Details
- Directed e-commerce scalability for an online catalog of 75,000 products
- Helped grow the company from $12M in sales to over $25M annually within 18 months
- Developed end-to-end EDI integrations with the U.S. Government General Services Administration and major nationwide distributors and shippers
- Built a comprehensive, automated order handling system with hooks into Magento, Oracle Netsuite, and direct EDI integrations
- Engineered a pricing analysis machine learning application that monitored competitor pricing real-time, and adjusted our catalog pricing instantaneously across Magento, Netsuite, Google AdWords, and Google Shopping based on executive dashboard dials
- Built automated API integrations with Google as a hook into our Magento system, where products could be managed locally with changes reflected across our diverse platforms
- Managed cloud and server infrastructure, virtual machines, and data warehouses
- Successfully managed a cybersecurity threat with a self-engineered solution in less than 12 hours
- Developed and implemented currency conversion modules for Magento
- Engineered an OSINT tool that scanned publicly-visible U.S. government contract listings and automatically alerted executives to potential, viable opportunities based on a set of satisfied contract attributes